The Image Works provides specialist marketing in Lancashire, ensuring your business gets noticed by all the right people. We are a new kind of supplier offering you total control of your communication programme.
From one creative and production resource, we provide: Creative graphic design, PR, cross platform campaign planning, direct mail services, printing, photography, exhibition and website design and advertising and lead generation and... the list goes on... and on...
The Image Works was established to put some integrity back into the marketing services industry. We don't do clichés and we don't provide superficial solutions.
We will never tell any professional, in any industry, that we know their business better than they do - we don't. What we can offer is a fresh pair of eyes, over 30 years marketing experience and an award-winning team of creatives supported by industry-leading technology.
We have the skills to introduce a successful cross-platform marketing communication strategy. We have clients who chose The Image Works marketing agency to help them grow... some now have several hundred million pound turnovers.
Image is almost as vital as reputation - and you don't get a second chance to make a first impression. When a first impression is 'everything', it must say everything you want to say and reflect everything you are. Most of all, it must grab the attention and not let go.
The Image Works is a fully integrated marketing agency, which simply means that all our departments work together. We are, in effect, a one-stop-shop for all your marketing needs. Operating from purpose-built facilities in Lancashire, we provide design, PR, direct mail, advertising, printing, new media, photography and exhibition and display services to a nationwide client base.
We have the results to prove our campaigns work, just ask any one of our clients. Our 'one-stop' service keeps your costs down, puts you in control and improves efficiency. That's why we have retained clients for over 20 years
How do we differ from practically every other company you might consider?
Very simply, our business model is built around the concept that busy clients don't want the problems associated with dealing with many different support organisations: advertising agencies, web designers, graphic design agencies, PR companies, exhibition organisations and direct mail suppliers - at The Image Works we do it all.
Each project has an account manager, customer service team, one invoice address and no external mark ups.
- Account management
- Design and advertising
- Online and offline lead generation
- Asset management
- Packaging design
- PR and copywriting
- Media planning and buying - Radio, Poster, Press, Buses and online
- Campaign planning
- Exhibition and display
- Conference design and production
- Web design and engineering with SEO and SEM
- Photography and video production
- Advanced direct mail facilities
- Secure data management
- Litho printing
- Personalised digital printing
- Large format printing on a range of ink-jet printers
The reason we operate all these departments is to provide our clients with the following benefits:
Control - through quality account management and a single point of contact.
Cost saving - through having our own in-house services
(no external mark-ups)
Results - by use of an integrated marketing approach
Innovation and experience
The Image Work has been an innovator in the area of B2B and B2C marketing services for over 30 years. Today, our 45 staff operate from purpose-designed and built premises in Lancashire. Our upper floor is the creative and management hub that operates cross media platforms on a variety of complex promotional campaigns. The lower floor contains our own technically-advanced production facilities for exhibition, direct mail, print production and photography.
The ability for management to oversee the quality and time frames of all projects ensures that our clients are never let down.
Experience is essential
In depth experience of the Fire, Security and CCTV industries spanning over 30 years and working at every level: original equipment manufacturers, distributors, installation companies, gate and barrier companies and central station monitoring.
Project completed for: Gardiner Security, ADI, Initial Fire and Security, Gardiner Technology, Risco, Ademco, C-Tec, Texecom, Honeywell, VCL, Associated Security and many more.
With eleven national awards for marketing, including two prestigious Heist Gold awards The Image Works has over 14 years of experience in student recruitment.
Projects completed for: Preston College, Blackpool College, Bolton Community College, City College, Uclan, Hopwood Hall College, Accrington & Rossendale College,
Burnley College, Nelson & Colne College, Scarborough College, Yale college, Wigan & Leigh College, Runshaw College, Leeds University, Craven College, Barnsley College
and many more.
We have produced successful marketing for a wide range of home improvement companies. Products covered include: kitchens, bedrooms, doors, conservatories, decking, windows, carpets, beds, cookers, fires, fire surrounds, paints, wallpapers, damproofing and specialist building products
Work Includes: web and lead generation strategies, sales literature, sales conferences, direct mail, advertising and PR campaigns, retail POS, exhibitions and so much more.
Fashion and Beauty:
Over a thirty year period we have promoted almost every type of fashion and beauty. Products covered include: designer knitwear, exclusive rainwear, ladies fashion shoes, outdoor walking boots, men’s grooming, ladies beauty products.
Work Includes: bespoke country wear catalogues, fashion footwear catalogues, youth culture advertising campaigns, direct mail, websites, exhibitions.
Furniture and accessories
Our experience includes working for manufacturers of quality hand built kitchens, quality built-in kitchens, Free standing pine furniture and accessories, beds, bedroom furniture, school furniture, soft furnishings including suites, designer chairs and chairs for commercial seating projects, lighting ranges and appliances.
Work Includes: literature design and production, advertising, PR. Direct mail, exhibitions, POS, conferences, lead generation programmes, websites and email campaigns.
Leisure and tourism
The Image Works has extensive experience of the hotel and restaurant industry, tour operators, holiday parks, and holiday cottage companies.
Work includes: brochure range, email campaigns, direct mail campaigns, photography and copywriting.
The Image Works is responsible for the marketing of the countries biggest independent sports distribution company and one of the fastest growing dedicated sports brands
Work includes: catalogue production, exhibitions in the UK and overseas, POS in retail stores, advertising, retail packaging, conferences and direct mail.
Over a thirty year period The Image Works has worked for some of the UK’s leading distribution businesses covering: Security, Fire, CCTV, Sporting good and Engineering components.
Advertising and PR campaigns, Newsletters, exhibitions, sales literature, digital asset management, photography and video, catalogue production, conferences and direct mail.